The Blog

This is where we share what we are thinking, learning, seeing and doing. A lot goes into creating a new product. We want you to see how it's made.

publicwill

We hope our journey inspires you to pursue your own creativity and passions.

Why Make a T-Shirt?

Why Make a T-Shirt?

We didn’t set out to make a shirt. It’s not very original. There are so many shirts on the market. And we’re not talking about the shops at every airport and tourist attraction in the country. Every single fashion brand has a t-shirt.
Why we give 15% to charity

Why we give 15% to charity

Virtually every brand now has some type of cause that it is affiliated with. That’s a good thing. Some are a natural fit. And others are clearly bolted on in a way to catch up with a customer that cares about how you show up.
Designed with Purpose

Designed with Purpose

We are a design company that does good. That was the defining idea behind Publicwill. We want to make beautiful things that serve a function.

3 reasons to make it in the USA

3 reasons to make it in the USA

Long before there were trade fights and tariff wars, we made a commitment to make our products in the US. We wanted to capture the spirit of making things right here at home.

5 things I wish I knew before starting a product company

5 things I wish I knew before starting a product company

So you have an idea. Now what? There are unlimited possibilities for how to bring it to life. Where do you start?

What’s in a name?

What’s in a name?

Naming a brand is quite possibly one of the hardest decisions you can make. All the good names are already taken.
Make the World you Want

Make the World you Want

I woke up one day and realized that the secret desire I’d been thinking about, but making no progress on, could no longer be held back.

Unlock your Inner Maker

Unlock your Inner Maker

Are you a maker? If so, there is no shortage of places to go for information. People share everything today. Their every waking thought, reaction and advice about the world around them. That’s great. Seek them out.
Sizing Guide

SIZING GUIDE

We’ve worked really hard to create a true-to-size modern fit for our shirts. It should feel like the shirt was made especially for you. Here’s some more information to help you out.


Men’s Crew Neck


S

M

L

XL

Length – Measured from the highest point on the shoulder (HPS) to bottom edge of shirt

27 ½”

28”

28 ½”

29”

Chest – Measured across 1” below the armhole

19”

20”

21”

22”

Sweep – Measured seam to seam from the bottom of the shirt

19”

20”

21”

22”


Still need some more help? Our fit model (also known as our friend Matt) is 6’ 180lbs and he wears a Medium.


Women’s Scoop Neck


XS

S

M

L

XL

Length – Measured from the highest point on the shoulder (HPS) to bottom edge of shirt

24”

24 ½”

25

25 ½”

26”

Chest – Measured across 1” below the armhole

15 ¼”

16 ¼”

17 ¼”

18 ¼”

19 ¼”

Sweep – Measured seam to seam from the bottom of the shirt

16”

17”

18”

19”

20”


Still need some more help? Our fit model (also known as our friend Lexi) is 5’ 5” 135lbs and she wears a Medium. Our women’s scoop neck is a tailored fit.